How to Effectively Market Yourself as An Actor

Whether you are an established actor or fresh in the industry, marketing yourself is one of the best ways of promoting your trade. Thing is, even when you are signed up by an agency, there are moments you will be a freelancer especially when there are no active projects going on.

Social media platforms and other online forums have made marketing talent possible for actors which was not the case a few years back. To market yourself as an actor, you actually don’t need a huge budget, especially in these financially difficult times.

However, simple as it may sound, marketing requires consistency and a great execution plan. Below are a few tips that can help you achieve the exposure you deserve.

Have Your Own Website

If your dream is to join the league of other famous actors and actresses, you might want to have a site dedicated to marketing your brand. A simple website where you can also showcase some of your projects is good enough.

However, even as you try to keep things simple when creating a website, make sure it works for and not against you. Prioritise on usability and design. There are so many sites such as where you can get inspiration from when developing one. Yours might not have elaborate features but it should be easy to navigate.

Upload Your Profile on Industry Platforms

Industry platforms are probably the only avenues through which you will get noticed by a potential agency. Create your profile and make sure it speaks for who you are and what you are looking for. If need be, get help from a professional when developing your profile.

Always remember that in the acting business, the key thing is creating great partnerships as you progress through your career. Keep your eyes on the goal and remember that no human is limited.

Tips for Organising a Successful Theatre Festival

When organising a theatre festival, an organiser must always have at the back of their mind the audience they want to attract to the event. Failing to meet your audiences’ needs and aspirations may water down everything else you might have thought of during the planning process.

The first step is thinking about what appeals to your audience and knowing how to make that a reality. This article will explain a few things you must get right for your event to be successful.

Have a Reasonable Budget

Such an event comes with costs, so you will need to have a budget bearing in mind where you will get the funds from. The good thing with such events, there will always be sponsors ready to put in their money in exchange for mentions in the marketing materials for the event such as posters and brochures.

Work With Partners

Enlist all the people you think might be interested in your idea and develop a great plan to ensure each of them reaps the benefits of such an event. Working with partners is also a great way to save on costs. Make your objectives clear from the beginning and let every party know what is expected of them.

Let Familiar Faces Drive the Agenda

One of the best ways to attract an audience to your event is having familiar faces in your lineup. Again this depends on the kind of audience you are targeting. Do your research and bring the right people on board right from when you start planning for the event.

There are so many other tips that organisers of theatre festivals can use. Browse through the site and learn more about this and other ideas on promoting arts and culture.

Benefits Actors Can Gain From Visiting the Theatre

If there is one thing any upcoming actor or actress must always have booked in their diary, it is a visit to the theatre every once in a while. This is where most acting talents are nurtured. Theatres not only present actors with an opportunity to see themselves through others, but they also come in handy when looking for inspiration.

Advantages of Visiting a Theatre

Sparks imagination: Like in any other career, actors also go through difficult moments that can affect their creativity. Visiting a theatre is a great way to deal with this challenge. If you have been having a hard time bringing out the creativity in a role you have been assigned in your current project, maybe it’s time you paid the theatre near you a visit.

Great connections: Ever heard of the power of networking? Your next breakthrough in your acting career might come from your subsequent visit to the theatre. Watching other actors on stage can also provide a fresh perspective that can be useful in the projects you are working on.

Comparing and contrasting: A visit to the theatre helps you assess your acting skills which is a great way to know the areas you need to improve on and how best to achieve this goal. This is key for upcoming artistes still trying to find a footing in the industry.

Going for an Audition? Three Ways to Re-Energise

Auditions can be intimidating, whether you are a seasoned actor or not. They are like job interviews where you explain why you think you are a good fit for the role and what you bring to the table. This has never been an easy feat. Auditions call for proper preparations and a clear understanding of what is expected of you in the role you are auditioning for.

While you might have everything figured out before the big day, things might not turn out as you had thought once you hit the stage. Here are three things you can do to keep the creative juices flowing throughout the audition.

Have a Good Relaxation Technique

Cooling off the anxiety that comes with taking part in an audition is a vital part of the process. Depending on what you prefer, listening to some soothing music or even playing your favourite game at BitStarz can do the magic. Having a relaxation technique is a great way to eliminate any negative energies that may come your way during the audition.

Get Enough Sleep

You might want to spend the nights before the auditions rehearsing and going through your script or notes, but this is never a good idea. You don’t want to show up at an audition feeling tired and lightheaded because of not sleeping enough. A clear mind is essential for you to take instructions effectively.

Eat Well and Drink Enough Water

Eat plenty of proteins and avoid sugary foods before hitting the stage. Stay hydrated as water helps your body remain alert and energetic for longer. It is also not a good idea to eat a heavy meal before auditioning.

As you walk onto the stage, remember that anxiety can ruin your opportunity of becoming the next big star in your town. Forget everything else and use the moment to shine!

What Agencies Look for During Auditions

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There are different factors that artists must always get right to succeed in the creative industry. Finding the right agent to work with is one thing you must never comprise on if your goal is to be an accomplished actor. However, landing an agent who will share and believe in your dreams is not a walk in the park.

Agents have rules and their own criteria for determining who they want to work with. Most of them have an elaborate vetting process as it is in their best interest to also pick the right person for the job. If you are in the process of looking for the right agency to represent you, here are some of the things most of them look for in potential signees.


As mentioned earlier, different agencies have different rules and regulations that guide them when shopping for actors. One of the things many agencies look for in actors is their set experience. Unfortunately, most agencies won’t sign you up if you have no prior experience. This is the hard reality, but this should not discourage you. Even a journey of a thousand miles starts with one step.


Your acting talent might be innate, but agencies will always go for someone who has gone through some form of training. Agencies will always want to represent people who understand what is expected of them on set and can easily understand and break down character profiles.

Different agencies have varied requirements; do your research before going for an audition.

Three Questions About Auditions Answered

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Your dream of becoming a great actor, actress, or singer may die or flourish during an audition. This is the first step even the most accomplished artistes you know had to take. It is a crucial test that determines if your future is in the arts industry or not.

Some people are lucky enough to land their first role in a play or movie during their initial audition. At the same time, others have to try a couple of times before being recognised.

As in any other field, acting careers take different paths; all that matters is your determination and what inspires you as you pursue your dream.

Preparing for your next audition? Questions you must answer.

Where Are the Auditioning Opportunities?

If you are starting out, finding the opportunities can be challenging. However, searching online can give you great ideas on where to find them and position yourself as an upcoming artiste. Before responding to a casting call, have your CV ready, headshot, and your showreel.

What Should I Expect During an Audition?

Always treat this as any other job interview. Be professional and respect your fellow competitors. Arrive at the venue on time, and it is always courteous to switch off your mobile phone once already there. Be prepared and show confidence as you hit the stage.

What’s the Best Way to Prepare for an Audition?

One thing you must always do before going for an audition is gathering enough information about that particular project and the people in it through research. Watch some of their projects and identify their style and make sure you fully understand what it is they are looking for in you.